App Analytics

IT vendors may be more likely to sell to companies using traditional technology for several reasons, though it largely depends on the specific circumstances, industry, and the needs of the businesses involved. Here are some potential reasons:


Legacy Systems and Investments:
Industry-Specific Requirements
Incremental Upgrades
Customization and Integration Challenges.
Budget Constraints
Risk Aversion
Long-Term Contracts

Traditional Vendors below:

Traditional Vendors Share
Number of companies using this product
Google Analytics 8,617,577 95%
Umeng 115,779 < 5%
comScore 87,450 < 5%
Adobe Analytics 67,760 < 5%
Mixpanel 64,792 < 5%
Google Analytics 360 Suite 25,190 < 5%
Heap 18,010 < 5%
Branch Metrics 8,492 < 5%
Adjust 2,589 < 5%
pendo.io 2,378

Do You Need More Specific Technographic Data? Go To Customized Data Section And Make The Request